Why Online Reviews Matter for Roofing Contractors

Source: broadly.com

As a roofer, you know it can be difficult to find new customers due to the low frequency that people need new roofs. Clients may need a repair here or there, but getting brand new customers is extremely important for growing your business.

Since buying a roof is such a big purchase people do not want to enter into a contract with a roofer who can’t provide amazing results. Searching for a quality roofing contractor can be hard when you don’t know anyone, which is why most people turn to searching online to find one.

In fact, 51% of all people searching for a contractor turn to online search engines to help them find a good roofing contractor in their local area. What you see when you do a Google search for local roofers you see a lot of review sites such as Yelp, Google reviews, Facebook reviews, and NextDoor to help you find high-quality roofers.